Because Italy is more than a geographic expression..

Alessi S.P.A. US

Sunday, December 11, 2016

It's In The Blood

The Italian automotive Renaissance 1945-1975:

"...With their startling, often sensual designs, Italian cars from the mid-century had an immense influence on the automotive industry around the world. The successful racing efforts of Ferrari, Maserati, Lancia, and Alfa Romeo ensured that Italian automakers dominated international competition. Lessons from racing were applied to the design of road cars and Italy’s auto industry helped lead an international styling renaissance. In 1954, Road & Track declared, “The Italian influence leads the automotive design world. It remains consistent, commanding, spirited and graceful.”

The artistic and innovative spirit of the Renaissance never left the Italian soul.

But it's in dire need of an economic and political Renaissance.

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