From the Istituto Italiano di cultura in Washington D.C. comes a discussion on Italian influences on American design.
Excerpts:
"Before design as product and practice was segmented into theoretical camps like product design, systems design, speculative design and discursive design, a generation of Italian designers created works that provoked thought and proposed social commentary while simultaneously existing as products. Ideas were made into things that could meet the imperatives of industry, which included the necessity of being made and used. The work of design luminaries such as Colombo, Castiglione, Aulenti, Sotsass and Pesce pushed the boundaries of the design world. The relationship between thought provoking design and industry is one of the significant aspects of Italian design that has exerted a particular influence on international design and it has served as a model of flexible practice that has inspired a new generation of American designers."
"...Design is at its core a visible language. The language of design includes color, shape, form, line, scale, and function. When these elements of the design language are used together to create a series of symbols, this is considered a visual system. One question to ask based on the XXI Triennale Concepts: How can we design visual systems with visible language in a globalized world? The influences between Italian and American Visual Systems are numerous. Two examples of Italian-American influences visual systems are here in Washington, DC: the signage system for the Washington, DC Metro System, and another in New York City: the subway map, both designed by Massimo and Lella Vignelli."
Excerpts:
"Before design as product and practice was segmented into theoretical camps like product design, systems design, speculative design and discursive design, a generation of Italian designers created works that provoked thought and proposed social commentary while simultaneously existing as products. Ideas were made into things that could meet the imperatives of industry, which included the necessity of being made and used. The work of design luminaries such as Colombo, Castiglione, Aulenti, Sotsass and Pesce pushed the boundaries of the design world. The relationship between thought provoking design and industry is one of the significant aspects of Italian design that has exerted a particular influence on international design and it has served as a model of flexible practice that has inspired a new generation of American designers."
"...Design is at its core a visible language. The language of design includes color, shape, form, line, scale, and function. When these elements of the design language are used together to create a series of symbols, this is considered a visual system. One question to ask based on the XXI Triennale Concepts: How can we design visual systems with visible language in a globalized world? The influences between Italian and American Visual Systems are numerous. Two examples of Italian-American influences visual systems are here in Washington, DC: the signage system for the Washington, DC Metro System, and another in New York City: the subway map, both designed by Massimo and Lella Vignelli."
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