British Car Manufacturers Look To Compete With Italian And German Competitors

"Britain's supercar makers are rivalling the best that the Italians and Germans have to offer.

That makes it fitting that they chose Geneva - positioned halfway between the supercar powerhouses of northern Italy and southern Germany - to launch new luxury cars that grabbed the motor industry's attention."

Good for Britain. A nation with its own outstanding sports car and racing legacy. It's only fitting they're looking to match their German and Italian rivals. A rivalry - which includes France, the United States and later on Japan -  that's being going on since the early 20th century.

As a result, enthusiasts and consumers alike benefit as we get to gawk over these engineering feats.